Course / membership platform

Server-Side Tracking for Kajabi

Stop losing conversions to iOS ITP, short-lived cookies, and ad-blockers. TrakSolv hosts a first-party server-side GTM container for your Kajabi store and forwards clean, deduplicated conversions to GA4, Meta CAPI, Google Ads and more. Live in minutes, flat monthly pricing.

No credit card to startFlat monthly pricingNative Kajabi dataLayerGA4 · Meta CAPI · Google Ads
Why it matters for Kajabi

The pixel alone is leaking your data.

Browser-side tracking on Kajabi loses a growing share of conversions. Here's what moving to a server-side setup fixes.

Recover conversions lost to ITP & ad-blockers

On Kajabi, browser-side pixels are throttled by Safari/Firefox ITP, capped 7-day cookies, and blocked outright by ad-blockers and consent walls. Server-side tracking moves the measurement off the browser, so enrollments and course purchases that the pixel silently drops are recovered and reported.

First-party data, served from your own domain

TrakSolv hosts your Google Tag Manager server container on a subdomain of your Kajabi site. Requests come from a first-party context — they survive 3rd-party cookie deprecation, last far longer than client-side cookies, and look like your own traffic, not a tracker.

Clean, deduplicated conversions to every ad platform

The Kajabi dataLayer fires every GA4 enhanced-ecommerce event with a stable event_id, so your server-side container can forward enrollments and course purchases to GA4, Meta CAPI, Google Ads Enhanced Conversions, TikTok and more — deduplicated against the browser pixel, with higher match quality.

Step by step

How to set up server-side tracking on Kajabi

Paste the TrakSolv loader and the Kajabi dataLayer snippet into your store's custom-code area, save, and you're done. Every step below has the exact snippet with a copy button.

Install guide

How to install on Kajabi

This is your install. Every step below has its exact snippet with a Copy button — go step by step. The Loader card above and DataLayer card below are reference copies of the same snippets.

  1. 1

    Open Page Scripts (site-wide)

    Navigate

    Kajabi Admin → Settings → Site Details → Page Scripts

  2. 2

    Loader — head half

    Loader • Head

    HEADER Page Script → paste the Loader Head snippet

  3. 3

    Loader — body half + DataLayer

    Loader • Body

    FOOTER Page Script → paste the Loader Body snippet FIRST

  4. 4

    DataLayer snippet

    DataLayer

    FOOTER Page Script → append the DataLayer right after the Body

    HTML
    <!-- Traksolv · Kajabi DataLayer — Settings → Site Details → Page Scripts → HEADER -->
    <script>
    (function (w, d) {
      w.dataLayer = w.dataLayer || [];
      var DEBUG = false;
      try {
        var q = new URLSearchParams(location.search);
        if (q.get('tcDebug') === '1') { DEBUG = true; try { localStorage.setItem('tcDebug', '1'); } catch (e) {} }
        else if (q.get('tcDebug') === '0') { DEBUG = false; try { localStorage.removeItem('tcDebug'); } catch (e) {} }
        else { try { if (localStorage.getItem('tcDebug') === '1') DEBUG = true; } catch (e) {} }
      } catch (e) {}
      w.tcDebug = DEBUG;
      if (DEBUG && w.console && w.console.log) {
        try { w.console.log('%c[Traksolv]%c dataLayer debug ON — every push will log here. Disable with ?tcDebug=0', 'color:#22c55e;font-weight:600;background:#0a1f0c;padding:2px 6px;border-radius:3px', ''); } catch (e) {}
      }
      function log() {
        if (!DEBUG || !w.console || !w.console.log) return;
        try { w.console.log.apply(w.console, ['[Traksolv]'].concat([].slice.call(arguments))); } catch (e) {}
      }
      function push(eventName, eventId, params) {
        try {
          if (params && params.ecommerce !== undefined) w.dataLayer.push({ ecommerce: null });
          var ev = { event: eventName, event_id: eventName + '.' + eventId };
          if (params) for (var k in params) if (Object.prototype.hasOwnProperty.call(params, k)) ev[k] = params[k];
          w.dataLayer.push(ev);
          log('push ' + eventName, ev);
        } catch (e) {}
      }
      function once(key) {
        try { if (sessionStorage.getItem(key)) return false; sessionStorage.setItem(key, '1'); return true; }
        catch (e) { return true; }
      }
      function attrOf(sel, a) { var el = d.querySelector(sel); return el ? (el.getAttribute(a) || '') : ''; }
    
      w.tcFirePurchase = function (o) {
        try {
          if (!o || !o.orderId) return;
          if (!once('tc_purchase_' + o.orderId)) return;
          push('purchase', String(o.orderId), {
            ecommerce: {
              transaction_id: String(o.orderId),
              value:    Number(o.value) || 0,
              currency: o.currency || 'USD',
              items:    Array.isArray(o.items) ? o.items : []
            }
          });
        } catch (e) {}
      };
    
      // Kajabi page-type detection — Kajabi pages carry standard body
      // classes per page-type (page-checkout, page-offer, page-thank-you).
      function pageType() {
        var cls = (d.body && d.body.className) || '';
        var path = (location.pathname || '').toLowerCase();
        if (/thank[-_]?you|order[-_]?(confirm|complete|success)/i.test(path)) return 'thank-you';
        if (/page-thank-you/.test(cls))     return 'thank-you';
        if (/\/offers?\/[^/]+\/checkout/.test(path) || /page-checkout/.test(cls)) return 'checkout';
        if (/\/offers?\/[^/]+/.test(path) || /page-offer|page-sales/.test(cls))    return 'offer';
        if (/page-library/.test(cls))       return 'library';
        return 'other';
      }
      w.tcPageType = pageType;
    
      function fireViewItem() {
        try {
          // The merchant can set window.tcOffer = { id, title, value, currency }
          // on offer / sales pages via Liquid. Honour it if present, else
          // skip silently — view_item without an item_id is noise.
          var off = w.tcOffer;
          if (!off || !off.id) return;
          if (!once('tc_view_item_' + off.id)) return;
          push('view_item', String(off.id), {
            ecommerce: {
              currency: off.currency || 'USD',
              value:    Number(off.value) || 0,
              items: [{
                item_id:    String(off.id),
                item_name:  off.title || '',
                item_category: 'offer',
                price:      Number(off.value) || 0,
                quantity:   1
              }]
            }
          });
        } catch (e) {}
      }
    
      function fireBeginCheckout() {
        try {
          var off = w.tcOffer;
          if (!off || !off.id) return;
          if (!once('tc_begin_checkout_' + off.id)) return;
          push('begin_checkout', String(off.id), {
            ecommerce: {
              currency: off.currency || 'USD',
              value:    Number(off.value) || 0,
              items: [{
                item_id:    String(off.id),
                item_name:  off.title || '',
                item_category: 'offer',
                price:      Number(off.value) || 0,
                quantity:   1
              }]
            }
          });
        } catch (e) {}
      }
    
      function firePurchaseIfReady() {
        try {
          // Merchant must set window.tcOrder = { orderId, value, currency, items }
          // BEFORE this snippet runs (or via a DOMContentLoaded handler).
          // We also accept window.tcOrder being set late — poll briefly.
          var attempts = 0;
          function tryFire() {
            var o = w.tcOrder;
            if (o && o.orderId) { w.tcFirePurchase(o); return; }
            if (++attempts > 30) return; // ~3 seconds
            setTimeout(tryFire, 100);
          }
          tryFire();
        } catch (e) {}
      }
    
      function boot() {
        var t = pageType();
        if (t === 'offer')      fireViewItem();
        if (t === 'checkout')   fireBeginCheckout();
        if (t === 'thank-you')  firePurchaseIfReady();
      }
      if (d.readyState === 'loading') d.addEventListener('DOMContentLoaded', boot);
      else boot();
    })(window, document);
    </script>
    <!-- End Traksolv Kajabi DataLayer -->
    
    <!-- Traksolv · DataLayer enrichment — customer lifecycle + remarketing + attribution -->
    <script>
    (function (w, d) {
      function readLT() {
        try {
          var raw = localStorage.getItem('tc_lifetime');
          var p = raw ? JSON.parse(raw) : null;
          return {
            orderCount:    (p && p.orderCount)    || 0,
            lifetimeValue: (p && p.lifetimeValue) || 0,
            firstOrderTs:  (p && p.firstOrderTs)  || null,
            lastOrderTs:   (p && p.lastOrderTs)   || null,
            lastOrderId:   (p && p.lastOrderId)   || null
          };
        } catch (e) {
          return { orderCount: 0, lifetimeValue: 0, firstOrderTs: null, lastOrderTs: null, lastOrderId: null };
        }
      }
      function writeLT(lt) {
        try { localStorage.setItem('tc_lifetime', JSON.stringify(lt)); } catch (e) {}
      }
      function tier(v) {
        if (v >= 1000) return 'vip';
        if (v >= 250)  return 'mid';
        if (v > 0)     return 'low';
        return 'guest';
      }
      function readCookie(n) {
        try {
          var m = d.cookie.match(new RegExp('(^|; )' + n + '=([^;]+)'));
          return m ? decodeURIComponent(m[2]) : null;
        } catch (e) { return null; }
      }
      function readAttr() {
        try { var r = readCookie('_tc_attr'); return r ? JSON.parse(r) : null; } catch (e) { return null; }
      }
    
      w.tcReadLifetime    = readLT;
      w.tcCustomerTier    = function (v) { return tier(v != null ? v : readLT().lifetimeValue); };
      w.tcReadAttribution = readAttr;
    
      // ── Wrap tcFirePurchase to add customer-lifecycle + attribution ──
      // before the underlying snippet pushes the purchase event. Idempotent
      // per orderId, so customer refreshing the thank-you page doesn't
      // inflate their lifetime counters.
      var orig = w.tcFirePurchase;
      if (typeof orig === 'function') {
        w.tcFirePurchase = function (o) {
          try {
            if (!o || !o.orderId) return orig.apply(this, arguments);
            var lt = readLT();
            var firstFire = lt.lastOrderId !== String(o.orderId);
            var orderCount    = firstFire ? lt.orderCount + 1 : lt.orderCount;
            var lifetimeValue = firstFire ? lt.lifetimeValue + (o.value || 0) : lt.lifetimeValue;
            var firstOrderTs  = lt.firstOrderTs || Date.now();
            var newCustomer   = orderCount === 1;
            var daysSinceFirst = Math.floor((Date.now() - firstOrderTs) / 86400000);
    
            if (firstFire) {
              writeLT({
                orderCount:    orderCount,
                lifetimeValue: lifetimeValue,
                firstOrderTs:  firstOrderTs,
                lastOrderTs:   Date.now(),
                lastOrderId:   String(o.orderId)
              });
            }
    
            var attr = readAttr();
            // Build the enriched order. Preserve every original field; add
            // customer + attribution on top.
            var enriched = {};
            for (var k in o) if (Object.prototype.hasOwnProperty.call(o, k)) enriched[k] = o[k];
            enriched.new_customer            = newCustomer;
            enriched.customer_type           = newCustomer ? 'new' : 'returning';
            enriched.customer_status         = 'customer';
            enriched.customer_lifetime_value = Math.round(lifetimeValue * 100) / 100;
            enriched.customer_order_count    = orderCount;
            enriched.customer_aov            = orderCount > 0 ? Math.round((lifetimeValue / orderCount) * 100) / 100 : 0;
            enriched.purchase_number         = orderCount;
            enriched.days_since_first_order  = daysSinceFirst;
            enriched.value_tier              = tier(lifetimeValue);
            if (attr) enriched.attribution = {
              landing:   attr.u   || null,
              referrer:  attr.r   || null,
              utm:       attr.utm || null,
              click_ids: attr.cid || null
            };
            return orig.call(this, enriched);
          } catch (e) {
            try { return orig.apply(this, arguments); } catch (e2) {}
          }
        };
      }
    
      // ── tc_visitor_context — emits visitor lifecycle + remarketing on
      //    every page-view. GTM / GA4 audience triggers + Google Ads
      //    dynamic remarketing tag read these.
      function visitorContext() {
        try {
          var lt = readLT();
          var attr = readAttr();
          var pageType = (typeof w.tcPageType === 'function') ? (w.tcPageType() || 'other') : 'other';
          w.dataLayer = w.dataLayer || [];
          w.dataLayer.push({
            event:                   'tc_visitor_context',
            event_id:                'tc_visitor_context.' + Date.now() + '.' + Math.random().toString(36).slice(2, 6),
            customer_status:         lt.orderCount > 0 ? 'returning_customer' : 'guest',
            customer_type:           lt.orderCount > 0 ? 'returning' : 'guest',
            value_tier:              tier(lt.lifetimeValue),
            customer_lifetime_value: Math.round(lt.lifetimeValue * 100) / 100,
            customer_order_count:    lt.orderCount,
            days_since_first_order:  lt.firstOrderTs ? Math.floor((Date.now() - lt.firstOrderTs) / 86400000) : null,
            ecomm_pagetype:          pageType,
            attribution: attr ? {
              landing:   attr.u   || null,
              referrer:  attr.r   || null,
              utm:       attr.utm || null,
              click_ids: attr.cid || null
            } : null
          });
        } catch (e) {}
      }
      if (d.readyState === 'loading') d.addEventListener('DOMContentLoaded', visitorContext);
      else visitorContext();
    })(window, document);
    </script>
    <!-- End Traksolv enrichment -->
  5. 5

    Per-offer purchase wiring (CRITICAL for purchase events)

    DataLayer

    For each Offer: Offer → Checkout Settings → HEADER Tracking Code field

    Paste this little block ABOVE the Traksolv loader for EACH offer you sell. Replace 97 with the offer's actual price. Kajabi's {{offer.id}} / {{offer.title}} are auto-substituted at render time.

    HTML
    <script>
      window.tcOrder = {
        orderId: "{{offer.id}}-" + Date.now(),
        value:    97,        /* <-- this offer's price */
        currency: "USD",
        items: [{
          item_id:   "{{offer.id}}",
          item_name: "{{offer.title}}",
          item_category: "offer",
          price:     97,
          quantity:  1
        }]
      };
    </script>
  6. 6

    Save

    Save

    Save (each field) → reload your storefront

The loader Head + Body snippets are generated for your container inside the TrakSolv dashboard. Create a free account to grab them, or see the full how-it-works walkthrough.

FAQ

Server-side tracking for Kajabi, answered

Does server-side tracking work with Kajabi?

Yes. TrakSolv works with Kajabi via a lightweight loader snippet plus a Kajabi-specific dataLayer that fires every GA4 enhanced-ecommerce event. You paste it once in Kajabi's custom-code area and conversions start flowing through your own server-side GTM container.

How do I install TrakSolv on Kajabi?

Add the TrakSolv loader (head + body) and the Kajabi dataLayer snippet to your store's custom-code settings, then save. The full step-by-step is on this page. Most Kajabi merchants are live in a few minutes — no developer required.

What can I track server-side on Kajabi?

Page views, product views, enrollments and course purchases, begin-checkout and more — every standard GA4 enhanced-ecommerce event, forwarded server-side to GA4, Meta CAPI, Google Ads and other destinations with deduplication.

How much does server-side tracking for Kajabi cost?

TrakSolv uses flat monthly pricing — one event sent to many destinations still counts as one event, and paid plans never auto-pause at quota. You can start free and go live in minutes.

Recover your Kajabi conversions — start free.

Spin up a first-party server-side GTM container for Kajabi and watch your match quality climb. No credit card, live in minutes.

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Server-Side Tracking for Kajabi — TrakSolv | Traksolv